Uncategorized
-
AI Isn’t the Strategy — Your Roadmap Is
Benny Carreon, Dennis Jackson, and Travis Ziebro discuss AI is everywhere — but using AI without a plan is just noise. In this episode, we break down why success with AI doesn’t come from chasing the newest tool, but from building a clear roadmap that aligns with your goals. We talk about how to choose the right mix of AI tools, avoid “shiny object syndrome,” and create a strategy that actually drives productivity, efficiency, and growth. Whether you’re just starting with AI or already experimenting, this conversation will help you move from random adoption to intentional execution. If you’re ready to stop reacting to AI and start leading with it, this episode is your guide.
-
Building Human Connection
Benny Carreon and Dennis Jackson discuss the growing epidemic of loneliness in modern society, particularly in the context of remote work. They explore the importance of social connections and how to navigate social dynamics to build meaningful relationships. Emma McCallie, the founder of Folx Table, shares her insights on creating structured social interactions that foster connection and community. The discussion highlights the need for intentionality in social settings and the role of organizations in facilitating connections among individuals.
-
Working From Home & the Modern Franchise Model
This conversation explores the world of franchising, highlighting its benefits, especially in the context of home-based businesses. The speakers discuss the evolving landscape of franchising, the importance of franchise consultants, and the various opportunities available for aspiring business owners. They emphasize the advantages of franchising over starting a business from scratch, including increased probability of success and support systems. The discussion also touches on the impact of AI on the franchising industry and the growing demand for home services and in-home care.
-
Leading Through Uncertainty into 2026
Benny Carreon, Dennis Jackson, and Gerry Gadoury reflect on the challenges and uncertainty that defined 2025 and what business leaders can take forward into 2026. They discuss the importance of making decisive choices even when conditions are unclear, the risks of hesitation, and how leaders can build confidence amid volatility. The group also explores the evolving role of AI in business strategy, emphasizing proactive planning, adaptability, and learning from past experiences to better prepare for what lies ahead.
-
Setting KPIs That Actually Work
In this episode, Benny Carreon and Dennis Jackson delve into the significance of Key Performance Indicators (KPIs) for businesses, especially as the new year begins. Dennis, an expert in the field, explains that KPIs are essential metrics that help businesses track their progress towards specific objectives. He emphasizes the importance of keeping KPIs simple and focused, recommending that businesses limit themselves to two to four key indicators to avoid chaos and confusion. The conversation also touches on common mistakes businesses make when establishing KPIs, such as tracking too many metrics or focusing on unmanageable data.
-
Maximize Your LinkedIn Profile: Tips from an Expert
Benny Carreon and Dennis Jackson discuss the importance of LinkedIn for business networking with expert Rae Greenip. They explore how to effectively use LinkedIn to enhance professional connections, optimize profiles, and navigate challenges in messaging. Rae shares valuable tips on profile optimization, including the significance of a clean URL, showcasing accomplishments, and utilizing visual elements like banners. The discussion emphasizes the need for proactive networking and provides insights into leveraging LinkedIn's features for career development and business growth.
-
Happy 2026
In this episode, Benny Carreon and Dennis Jackson reflect on the transition from 2025 to 2026, discussing the rapid passage of time and the lessons learned from the previous year. […]
-
The Service Mindset
In this conversation, Benny Carreon and Dennis Jackson discuss the evolution of business, emphasizing the importance of customer service and the transition from white-collar to blue-collar industries. They explore how […]
-
Beyond the Logo: Branding and Creative Strategy
In this episode of Beyond the Logo: Branding and Creative Strategy with Doug Belding, we dive into the art and science of building brands that truly resonate. Doug shares his journey as a creative strategist and the lessons he’s learned helping businesses craft identities that go far deeper than a logo or color palette.We talk about the intersection of creativity and strategy, how to stand out in a crowded market, and why consistency matters more than perfection. Doug also breaks down practical approaches to shaping brand stories that connect with audiences and drive long-term growth.Whether you’re a founder, marketer, or creative professional, this conversation will give you fresh insights into how to think bigger about your brand—and the strategy behind it.
-
The Entrepreneurial Journey of Channing Moreland
In this episode, we sit down with Channing Moreland to hear her journey from studying songwriting to building her own business. Channing shares how an idea sparked during her time as a student grew into a full-fledged company, and the lessons she learned navigating the ups and downs of entrepreneurship. From the early challenges of getting started to the realities of running and growing a business, her story is a mix of creativity, resilience, and determination.